Our Philosophy

When you apply brain-science to pickleball, it seems like it could get complicated.  In reality, it’s just the opposite.  Using brain-based techniques greatly simplifies playing pickleball while making it more fun.  Our approach sets us apart from other coaches and programs.

We relentlessly pursue results for our clients:

  • We tailor our instruction and coaching to your individual needs, because we know that everybody’s different.  What’s holding you back may be pickleball skills or strategy, or it might be athletic attributes like vision, mobility, agility, balance, consistency, confidence, or focus.
  • Critics tell you what you’re doing wrong, coaches tell you how to fix your problems. We solve pickleball problems and find solutions that work for you. 
  • Our clients improve during our clinics. We also show you how to continue improving after the clinic, on the court, and even at home or in the office

Our most popular clinics are designed around the three phases of a pickleball point:

  • The First Five Shots – Generally, the returning team has a 10% better chance of 
winning a point than the servers. This comes from getting to the kitchen first and maintaining that advantage as long as possible. Servers often need to fight their way to the kitchen to neutralize the point. This clinic covers what to do and how to do it on both sides of the net, from the serve to the time when everyone is at the kitchen.
  • Advanced Dinking Techniques – Once everyone is at the kitchen, better players will begin dinking to create an advantage. This could be forcing an opponent’s error, or creating an attacking or winning opportunity. This clinic shows you how to create and maintain stress on your opponents and have the consistency and confidence to take advantage.
  • Attack, Counterattack – Once an attacking opportunity has been spotted or intentionally created, it’s time to pick the right attacking option and go for it. Attacking prematurely or using the wrong attacking option can result in an unforced error or even a better counterattack. We focus on seeing and creating opportunities and deceptive execution. Patience, timing, attacking shot selection, and counterattacking are also covered.

Hi, We're Joe Frasca and Peter Hoversten

We like to say that Joe has a deep knowledge of pickleball and a passion for brain science while Peter has a deep knowledge of brain science and a passion for pickleball.

Joe is a successful senior pickleball professional whose results have continued to improve by using our own training methods. He is a:

  • Selkirk Elite Pro Team Player
  • 6-time Senior Professional Medalist
  • 2-time Nationals 5.0 Medalist
  • 9-time Regional 5.0 Gold Medalist

Peter started playing more recently, and is rapidly improving through NeuroPickleball training.  He was introduced to brain-science based performance enhancement through ZHealth 15 years ago, and has continued his education and working with clients ever since.  He and  Dr. Grove Higgins were fortunate to work with many wounded soldiers and co-founded NeuroAthlete.

Joe and Peter are both experienced educators who bring a diversity of perspectives to our clients. We also have trained a team of instructors who sometimes join us and bring additional value to our clinics.